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Home News Alterra Hosts ‘North Pole Adventure’ Charity Event

Alterra Hosts ‘North Pole Adventure’ Charity Event

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The company created a 'North Pole' setting to host a holiday celebration for special needs families.

| December 17, 2013

Alterra’s corporate gym was turned into a place where families could visit with Santa, Mrs. Claus, elves, and college athletes while enjoying a wide variety of activities and great food.

Why would an organization turn a 10,000 square foot gym into the North Pole? In an effort to give back of course. This holiday season Alterra Pest Control set out to provide a Sub-for-Santa for special needs families selected by the United Angels Foundation (UAF). The vision…turn Alterra’s corporate gym into a place where families could visit with Santa, Mrs. Claus, elves, and college athletes while enjoying a wide variety of activities and great food.

The event's title, “Zuzu and Santa’s North Pole Adventure,” was named after the daughter of an Alterra employee.  Zuzu is a ten-month-old girl with Down Syndrome who recently underwent two major heart surgeries. “As a father, I can’t imagine what kind of stress that would put on a family,"  said Alterra CEO David Royce. "UAF has connections with hundreds of special needs families in similar positions. Our purpose as a company was to provide Christmas for families with these types of extreme circumstances. We are thrilled to have raised thousands of dollars for such a needed cause during the Holiday season.”

Kids play tug of war as part of the festivities.
Alterra went to great lengths in an effort to create an authentic North Pole setting which included 800 feet of Christmas lights and 30 decorated Christmas trees, accompanied by an abundance of wreaths, garlands, wrapped presents, ceiling ornaments, oversized candy canes, artificial snow, and more. 

Alterra’s Chief Customer Officer (CCO) Derrick Royce stated, “The event was a huge success with thousands of donations and hundreds of families in attendance. I mean, what kids wouldn’t enjoy a Tug-a-war match with Santa and his elves, a hot cocoa 'tea party' with Mrs. Claus, Bop-the-Elf, oversized bowling with inflatable nutcrackers, face painting, balloon artists, bouncy houses, and so much more.” 
 

 

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