Successful ant treatment is dependent on understanding the behavior and reproductive habits, as well as proper identification, of the specific species.
Editor’s note: In both the first and second books of his Practical Guide for Pest Control Professionals series, William H Robinson provides information in a readable, educational format. Following are excerpts on ants from the two books, The Service Technician’s Field Manual, and The Service Technician’s Inspection and Identification Manual. To order, visit PCT’s Online Bookstore at www.pctonline.com/store.
Ants have a range of habits: some are solitary, some live in large colonies; some are plant feeders and some are parasites or predators. They have chewing mouthparts, and they use their mandibles to chew wood and build nests to contain their colonies. The colony survives through a system of dividing the labor of building and maintaining it among individuals. Queens originate the colony and lay eggs; workers, which are sterile females, gather food, maintain and repair, and defend the colony.
New ant colonies usually start with a mating flight: males and females fly from the nest and mate in the air or on the ground. After mating, the female forms a nest by making a brood chamber, and begins laying eggs. Workers of the first brood forage and feed the queen, expand the nest, and care for the next brood. The founding queen continues to lay eggs and remains in the nest. When the colony reaches a size of several thousand workers, the queen lays eggs that develop into reproductive females and males, and the process starts over.
Ant infestations are often indicated by the presence of winged adults indoors. Infestations can be monitored by using feeding stations baited with a non-toxic food, then, at regular intervals, counting the number of ants visiting each station. Checking monitoring stations at the same time each day can provide information on abundance and colony activity.
3 Quick Direct Mail Tips for Spring Pest Control Marketing
Spring brings a whole host of pest issues (like ants!) that will have prospects reaching for the phones. Make sure they call your firm with these three tips:
1. Mail Early and Often. When a prospect sees that first line of marching intruders, who will they call? Probably the first pest control company that comes to mind. The earlier and more often you mail, the better the chance that company is yours.
Also consider mailing a different card to those who’ve recently moved to the area, as they probably aren’t familiar with the area or the pests they need to be protected against.
2. Follow Up with Online Prospects. More than 90 percent of prospects will look you up online before calling, so you definitely want to follow up with the ones who visit your site and just leave. DirectMail2.0 from PostcardMania is a new technology that automatically integrates Google follow-up with your postcard. It displays ads that look just like your card to prospects as they continue surfing the web all across the Google network — millions of sites, like CNN.com, HGTV.com and more.
3. Target New and Current Customers. Don’t forget to contact your past customers to remind them to choose you for their pest control needs. Mail preemptively to schedule an inspection. Your past customers already know and trust you, so they should be a much easier sell — but targeting both groups puts you in the best position to maximize your return on investment for the spring season.
The author, Joy Gendusa, is founder and CEO of PostcardMania (www.postcardmania.com), an integrated marketing company specializing in direct mail. Email her at firstname.lastname@example.org.
The action threshold for ant control is determined by the tolerance level of the residents of a site. In IPM programs for schools, the action threshold for ants in classrooms and kitchens may be as low as one or two. Post-treatment monitoring is usually done by counting the number of complaints from building inhabitants, without regard to the ant species involved.
Most ant control programs start after a report of ants indoors. However, ants in buildings also may be non-infesting species that collect honeydew from insects on plants adjacent to the building.
What follows is a review of how various insecticides are transferred by ants:
The use of granular insecticides is primarily for outdoor pests, including ants. Granules can be applied to bare soil, turfgrass, and mulch as a spot, limited-area treatment, or entire perimeter treatment. The active ingredient is attached to an inert clay or organic material that acts as a temporary carrier. The carrier eventually degrades or is incorporated into the soil. The release of the insecticide may be enhanced by moisture in the soil or in the thatch layer in turfgrass.
Granules may be designed to be transported to the nests of ants, and the insecticide distributed to immature stages and nestmates. The size of the granules targeted for ants may correspond to the size of the mouthparts. Some formulations are designed to be small to enhance penetration of mulch or turfgrass thatch. Light-colored granules can enable better monitoring during application and ensure uniform coverage. Some carriers act as soil conditioners to promote aeration of treated soil and can degrade to provide micronutrients to plants.
A variety of active ingredients, from borates to neonicotinoids, have been incorporated into ant baits. The consistency of baits includes liquid, solid (granular), semi-solid, paste and gel. Moist baits containing a high (50 to 75 percent) percentage of water are attractive to ants, which find their food by random searching, using their antennae and sensitive mouthparts to detect odors and moisture. They are naturally attracted to moist bait formulations.
Transfer of a lethal dose, referred to as horizontal transfer, can occur between ants. The actual transfer may be through mutual grooming, food sharing, eating feces, eating dead bodies or cast skins, or consuming regurgitated liquid. Formulations with low doses or slow-acting insecticides provide for the donor individuals to return to the nest site or harborage before the insecticide takes effect. Vertical transfer is between different generations of the same species, such as from adults to immatures.
Worker ants gather and redistribute liquid carbohydrates and proteins gathered during foraging. Food sharing generally occurs for all foods, but especially carbohydrates. This may be because of the high energy requirements of foraging workers, or the demands of the developing larvae. Liquid ant baits used in household pest control may have only carbohydrate ingredients or both carbohydrate and protein components.
Granular bait also is shared among workers. Workers of the same colony may not transfer solid food, but they can exchange liquid extracted from the bait. In some species, foragers give food items to an intermediate nestmate at the nest periphery, rarely bringing a food item into the nest.
Transfer of particulate active ingredient material may occur by direct physical contact between treated and untreated individuals. Typically this is from WP and SC formulation residues on nonporous surfaces and the initial pick up of a large dose. This type of secondary transfer is most effective against ants (and cockroaches) that are often in crowded harborages for long periods. This type of secondary transfer is dependent on individual pests acquiring a sufficient dose of insecticide powder or crystals to provide for dislodgeable residues.