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BASF Introduces Ant Institute Web Site for Homeowners

Supplier News

The Ant Institute site includes an “Expert” section with articles written by BASF ant specialists and includes the “Ask an Expert” section where homeowners can enter a question and one of BASF's specialists will respond.

| January 27, 2010

ST. LOUIS, Mo. – Homeowners can find everything they need to know about ants – including prevention tips and how to get professional help eliminating ants – at the Ant Institute, www.antinstitute.com, BASF’s new and improved Web site resource.

Building on the popularity of the Termite Institute, the Ant Institute gives homeowners the most advanced information about America’s No.1 pest.

“Ants are a common problem in every region of the country,” said Jason Meyers, technical specialist with BASF. “This Web site provides visitors with a complete portfolio of ant-related information in one central location.”

The Ant Institute site includes an “Expert” section with articles written by BASF ant specialists and includes the “Ask an Expert” section where homeowners can enter in a question and one of the company's specialists will respond. The site also hosts a “Find a Professional” section where homeowners can enter their zip code and get a list of pest management professionals in their area. The site is regularly updated with the latest information on ants and control methods, expert articles and more.

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