FAIRFAX, Va. - The Professional Pest Management Alliance, which serves as the public outreach arm of the National Pest Management Association (NPMA), has announced the availability of a free, downloadable cell phone application designed to provide the public with convenient, on-the-go access to the most popular sections of the NPMA’s educational consumer website, PestWorld.org.

The application features a mobile version of the PestWorld.org pest guide, which is designed to help consumers easily identify pests that they find in their home or property, as well as learn about pests’ habits and any health or property threats they may pose. Consumers can also locate and direct-dial a pest professional using the “Find a Pro” zip code search function on the application. Other features include an informative frequently asked questions section and tips for finding a qualified pest professional.

“In today’s fast-paced, knowledge-driven society, and with the accessibility we receive from smart phones, we know that when consumers are looking for information, they want it instantaneously,” says Missy Henriksen, vice president of public affairs for the NPMA. “Our new cell phone application allows consumers to find any information they need about pests like termites, bed bugs, cockroaches, rodents and stinging insects at the touch of a button, from wherever they happen to be.”

According to Henriksen, the app also gives consumers mobile access to NPMA member companies. “This new application is just one more way in which PPMA is striving to educate the public and help to grow the professional pest management industry.”

The PestWorld application is currently available exclusively to iPhone users, but will soon be available on Blackberry and Droid phones as well. To download the application, visit http://itunes.apple.com/us/app/pest-world/id376666327?mt=8

For more information about this new cell phone application or PPMA, please visit http://www.NPMAPestWorld.org/PPMA