Secret Site Map
Sunday, December 21, 2014

Home News NPMA on the Offensive Following Inaccurate Industry Depiction in MSN Story

NPMA on the Offensive Following Inaccurate Industry Depiction in MSN Story

News Coverage

NPMA's consumer education arm contacted MSN today to address their journalistic inaccuracies and to ask for the removal of the story.

| June 3, 2010

FAIRFAX, Va. - MSN ran a feature story today that inaccurately and incorrectly depicts the professional pest management industry. The original version of this article first ran in 2007 in Smart Money magazine and has been repurposed several times since then, with almost no changes made to correct out-of-date and inaccurate data. While NPMA has issued previous responses and even talked with the Editor-in-Chief of Smart Money magazine last summer, when the article last appeared to encourage factual reporting about the pest control industry, no changes were made to the feature that appeared on MSN today.  The Professional Pest Management Alliance (PPMA), NPMA's consumer education arm, contacted MSN today to address their journalistic inaccuracies and to ask for the removal of the story. 
 
To ensure timely and useful information is available to you, NPMA is providing the following links:

 A copy of today's MSN Article (as first appeared in Smart Money)

NPMA's response (through PPMA) to MSN

A Guide to Help with Customer and Community Inquiries About the Article

Additionally, NPMA notes that members who have any additional questions about the article or the association’s response - or have any concerning questions from stakeholders about the coverage, can contact Missy Henriksen, NPMA's Vice President of Public Affairs at mhenriksen@pestworld.org or (703) 352-6762.
 
 

Top news

Alpha Ecological Participates in Downtown Boulder’s Lights of December Parade

The parade featured floats from various local businesses, churches, and civic centers in the Boulder area.

Malden High Schools Collaborate with Yankee Pest Control in Mural Contest

Students from Walden, Mass., area high schools painted murals on the backside of Yankee Pest Control's building for a competition. Yankee generously paid for all of the paint supplies and tarps, and provided pizza and refreshments to all of the students each time they were on site.

PCT Announces Winner of 13th Annual Photo Contest

Mark VanderWerp, manager of education and training at Rose Pest Solutions, takes home top honors with his photo of a jumping spider perched on a “succulent” plant.

El Paso Truly Nolen Acquires Fox Pest Control

Truly Nolen expands its Texas footprint with the acquistion of Fox Pest Control, a well established company.

Florida PCO to Provide Three Free Bed Bug Jobs for Christmas

This Christmas season Keller's Pest Control, Bradenton, Fla., will reward three needy families free bed bug treatments, the Bradenton Herald reported.

x