Secret Site Map
Saturday, January 31, 2015

Home News April 22-28 is Bed Bug Awareness Week

April 22-28 is Bed Bug Awareness Week

News Coverage

The Professional Pest Management Alliance and the industry remind public to be on guard against bed bugs this summer.

| April 23, 2012

FAIRFAX, VA – As the professional pest management industry wraps up its celebration of National Pest Management Month this month the Professional Pest Management Alliance (PPMA) is marking the last week of April as Bed Bug Awareness Week.  PPMA, which serves as the public outreach arm of the National Pest Management Association (NPMA), is conducting a campaign through social and traditional media to remind the public about the dangers of bed bugs in advance of the summer travel season.

“Our industry is keenly aware of the fact that bed bugs are a significant pest problem in the United States,” said Missy Henriksen, executive director or PPMA. “With bed bug infestations becoming increasingly common, it’s important to encourage public vigilance and awareness of these pests, and to remind them of the ease with which bed bugs can be picked up while on vacation or traveling.”

PPMA is hoping pest control companies join them in its message by reminding current and potential customers that bed bugs are still a problem, despite the fact they are no longer on the front pages of newspapers. Companies can issue press releases, talk about it on their Facebook brand pages and Twitter feeds and encourage technicians to discuss bed bugs with their customers.

“PPMA will be issuing a series of tweets throughout the week offering bed bug facts and tips using a the dedicated hashtags, #bedbugs and #bedbugweek. We hope companies will join us and use the hashtag during their own Twitter outreach,” suggested Henriksen.

PPMA has also developed a Bed Bug Awareness toolkit, which contains a press release template, bed bug media talking points, pest guide, and key bed bug stats and photos for PPMA Guardians and Contributors to use in their company outreach. The toolkit can be downloaded from PPMATools.org, the group’s exclusive marketing hub for investors.

For more information about PPMA and its marketing programs, please visit NPMApestworld.org/PPMA.

 

Top news

GMO Mosquitoes May Be Released in Florida

The FDA is considering whether to approve the experimental use of genetically modified mosquitoes in the Florida Keys to help stop the spread of dengue fever and other diseases.

Environmental Pest Service Expands to Orlando

The company, formerly Arrow Environmental Holdings, closed seven merger deals in December.

Truly Nolen Promotes McManamy to Western Region Manager

Shane McManamy now oversees the company's western districts and branches in Arizona, California, New Mexico, Texas and Utah.

Podcast: Adam Villareal on the Importance of Understanding Generational Differences

Villareal, president of Insight Pest Solutions, Raleigh, N.C., discusses insights he's gained from studying generational differences, and how he's applied this information to the day-to-day operations of his business.

Pam R. Rollins Elected to the Rollins, Inc. Board of Directors

She will serve as a new director of the company.

x