In this set of interviews hear from several panel members who discussed finding the right digital advertising mix. PCT interviewed the following: Kevin Sherrill, Sara McKinney, Jen McCauley, Cindy Mannes and Sarah Thomas.
Academy Coverage: PMPs Share Their Stories
Editor’s note: As part of PCT’s coverage of NPMA Legislative Day, sponsored by Dow AgroSciences, PCT interviewed several of the speakers at this year’s event. In this set of interviews hear from several panel members who discussed finding the right digital advertising mix. PCT interviewed the following: Kevin Sherrill, Sara McKinney, Jen McCauley, Cindy Mannes and Sarah Thomas.
Kevin Sherrill on His Company’s Use of Facebook
Cindy Mannes on Communicating Arrow Exterminators’ Sustainability Initiative
Sara McKinney on Action Pest Control’s Community Outreach Efforts
Jen McCauley on the Benefits of Personalization
Sarah Thomas’ Tips for Successful E-mail Marketing
The trade association veteran is headed to an allied industry: the National Association of Landscape Professionals. There she’ll be charged with creating the equivalent of the Professional Pest Management Alliance for landscape industry professionals.
White, who joined Rentokil in May 2013, is now responsible for technical support for North America, including Canada and Mexico.
The Entomological Society of America announced that 22 industry professionals recently earned BCE or ACE credentials.
The Greater Cleveland Pest Control Association (GCPCA) recognized Hank Althaus, president of Cincinnati-based Scherzinger Pest Control, with the Tom Evans Award at the association's annual awards banquet.
The company was recognized by Richmond Magazine for the fifth straight year.