Secret Site Map
Tuesday, September 02, 2014

Home News Academy Video: PMPs Discuss ‘Finding the Right Digital Advertising Mix’

Academy Video: PMPs Discuss ‘Finding the Right Digital Advertising Mix’

Advertising & Marketing

In this set of interviews hear from several panel members who discussed finding the right digital advertising mix. PCT interviewed the following: Kevin Sherrill, Sara McKinney, Jen McCauley, Cindy Mannes and Sarah Thomas.

Brad Harbison | August 18, 2011

Related Video
Recap of NPMA Academy 2011

Academy Coverage: PMPs Share Their Stories

Editor’s note: As part of PCT’s coverage of NPMA Legislative Day, sponsored by Dow AgroSciences, PCT interviewed several of the speakers at this year’s event. In this set of interviews hear from several panel members who discussed finding the right digital advertising mix. PCT interviewed the following: Kevin Sherrill, Sara McKinney, Jen McCauley, Cindy Mannes and Sarah Thomas.

Kevin Sherrill on His Company’s Use of Facebook


Cindy Mannes on Communicating Arrow Exterminators’ Sustainability Initiative
 


Sara McKinney on Action Pest Control’s Community Outreach Efforts


Jen McCauley on the Benefits of Personalization


Sarah Thomas’ Tips for Successful E-mail Marketing

Top news

Bill That Would Impact Neonicotinoid Use in California on Governor's Desk

AB 1789, which would create a timeline for the Department of Pesticide Regulation to complete its current reevaluation of neonicotinoids, has passed the legislature and is now awaiting the governor's signature.

Massey Services Acquires Austin-Based Green Pest Services

The joining of the two companies further expands Massey Services’ residential pest prevention services footprint throughout Texas.

Arrow Exterminators Accepts the ALS Ice Bucket Challenge

The company joins the fight to beat ALS with donation to ALS association.

Reminder: PCT’s M&A Virtual Event 3.0 is Tomorrow

The half-day conference provides expert advice from some of the industry’s leading authorities on mergers and acquisitions and family business issues.

RISE Announces New Governing Board Members and Officers

During its 24th annual meeting RISE (Responsible Industry for a Sound Environment) announced new officers and members elected to the 2014 Governing Board.