Secret Site Map
Saturday, November 01, 2014

Home News Academy Video: PMPs Discuss ‘Finding the Right Digital Advertising Mix’

Academy Video: PMPs Discuss ‘Finding the Right Digital Advertising Mix’

Advertising & Marketing

In this set of interviews hear from several panel members who discussed finding the right digital advertising mix. PCT interviewed the following: Kevin Sherrill, Sara McKinney, Jen McCauley, Cindy Mannes and Sarah Thomas.

Brad Harbison | August 18, 2011

Related Video
Recap of NPMA Academy 2011

Academy Coverage: PMPs Share Their Stories

Editor’s note: As part of PCT’s coverage of NPMA Legislative Day, sponsored by Dow AgroSciences, PCT interviewed several of the speakers at this year’s event. In this set of interviews hear from several panel members who discussed finding the right digital advertising mix. PCT interviewed the following: Kevin Sherrill, Sara McKinney, Jen McCauley, Cindy Mannes and Sarah Thomas.

Kevin Sherrill on His Company’s Use of Facebook


Cindy Mannes on Communicating Arrow Exterminators’ Sustainability Initiative
 


Sara McKinney on Action Pest Control’s Community Outreach Efforts


Jen McCauley on the Benefits of Personalization


Sarah Thomas’ Tips for Successful E-mail Marketing

Top news

UPFDA Recognizes Contributions of Tommy Reeves at Board Meeting

Reeves recently completed a two-year term as UPFDA president where he was instrumental in establishing the future direction of the association.

Cope Named Director of Technical and Regulatory Services at Terminix

Dr. Stan Cope (retired Navy), who has been with Terminix since 2012, has been promoted.

Backed By Bayer Web Portal Relaunched

New Backed By Bayer is a a comprehensive customer-centric platform with new and expanded resources for pest management professionals.

P+L Systems Announces Acquisition

Group De Ceuster of Sint-Katelijne-Waver, Belgium announced the sale of its Environmental Care division to P+L Systems (Holding) UK of Knaresborough, UK, for an undisclosed sum.

Phil 'Doc' Nichols Joins Safer Home Services

Industry veteran Nichols has joined the Clearwater, Fla.-based company as its technical advisor.

x