MILWAUKEE, Wis. – There was only one first place in Liphatech's FirstStrike Success Story Challenge, but all eight finalists were winners based on the results they achieved with FirstStrike soft bait rodenticide.
Liphatech introduced the promotion in February, seeking written submissions from PMPs about their first-hand experience working with FirstStrike rodenticide. After receiving entries from across the United States, a team of judges selected the finalists and PMPs voted online to determine the top three winners.
"The FirstStrike stories that were entered in the contest exceeded our high expectations," said Jim Doll, marketing manager, pest management division, Liphatech. "PMPs have learned that this product is easy to use, works in tough infestation situations, including when other food is readily available. Our winners demonstrated that FirstStrike works in challenging situations but is a great replacement for conventional blocks for normal baiting conditions."
William Shoemaker, general manager of Boulder, Colo.-based Critter Control of Denver, won first prize – a 52-inch Sony BRAVIA HD flat-screen television, home theater system and Blu-ray Disc player – a package valued at $2,500. His story described a large Norway rat infestation at a recycling center, a client that had tried other rodenticide options without success and where application of FirstStrike brought immediate results.
Supervisor Teresa Brust of Clark Pest Control in Valencia, Calif., took second place with her story of an aggressive mouse infestation where previous control solutions were no longer effective. She won a 40-inch Sony BRAVIA HD flat-screen TV valued at $1,500.
And third place was earned by Scott Mishler, a supervisor with Alpha Ecological based in Tucson, Ariz. His story addressed FirstStrike's ability to withstand desert heat versus conventional rodenticides. He won a $750 gift certificate for tickets on United Airlines.
One randomly selected FirstStrike Challenge voter, Raymond Baker, branch manager, Clark Pest Control, Canyon Country, Calif., was awarded a $500 gift card and FirstStrike merchandise as part of the contest. Five honorable-mention finishers took home a $50 gift card and FirstStrike merchandise.
Other winners include:
President, Environmental Health Services, Inc.
President and Owner, Envirosafe Pest Management Inc.
Forest Park, Ill.
Sanitarian, FB Services
King of Prussia, Pa.
E. Qadir Martin
Vice President, Alpha to Omega Termite and Pest Control Inc.
President, Ace Exterminating
To see all eight of the Liphatech FirstStrike Success Story Challenge finalists, visit www.liphatech.com/success. To learn more about FirstStrike and other Liphatech products, call 888-331-7900.