ORLANDO, FLA – Andrea Massey-Farrell, president and CEO of Massey Communications, is pleased to announce that Yvan Hernandez has joined the team at the full-service advertising, design, public relations and strategic marketing agency. As the new acount services coordinator, Hernandez will be responsible for strategizing and implementing digital communications services for both the agency and its clients. His duties will also include managing social media campaigns, client blogs and email newsletters, as well as assisting with advertising and public relations accounts.
Hernandez brings a wealth of knowledge to the Massey Communications team in connection with new digital communications and public relations practices. Prior to joining the agency, Hernandez served as social media assistant coordinator for the private practice of Laura Kern, APR. He also completed internships at the new Dr. Phillips Center for the Performing Arts, Metro Orlando Economic Development Commission and the Association for Corporate Contributions Professionals.
“We are always looking for professionals who can take the agency further in terms of new practices,” says Massey-Farrell. “Yvan’s deep understanding of social media and its multiple platforms from both a strategic and an optimizing perspective helps position the agency as a leader in the industry. We feel confident that Yvan will be a valued asset to our team.”
Hernandez graduated with from the University of Central Florida with a bachelor’s degree in Advertising and Public Relations. He was an active student member of the Florida Public Relations Association Orlando Chapter, and is currently on the board for the Central Florida Alumni Association of Delta Lambda Phi Social Fraternity.