Secret Site Map
Thursday, August 21, 2014

Home News Mella Joins Bell Laboratories as Product Manager

Mella Joins Bell Laboratories as Product Manager

News Coverage

Kate Mella joined Bell Laboratories’ marketing department in February as product manager, providing direct marketing support for Bell’s domestic and international product lines.

PCT Magazine | February 29, 2012

MADISON, Wis. – Kate Mella joined Bell Laboratories’ marketing department in February as product manager, providing direct marketing support for Bell’s domestic and international product lines.

Mella works with relevant departments at Bell headquarters, as well as with its sales managers in Canada, Europe and Australia, to ensure efficient entry and support of new and existing Bell rodent control products in the marketplace.

In that capacity, Mella is involved with new product and packaging development, product registrations, planning and developing advertising programs and collateral sales materials, and product stewardship.

Mella brings nearly nine years experience in product management to Bell. Since 2003 she worked in brand marketing for Madison-based Fiskars Brands, most recently as channel marketing manager where she led new product development teams, set up research for new products, and developed account-specific product lines for retailers in the U.S., Canada, Europe and Australia. Prior to that she was a private label analyst for Eastbay/Footlocker.com

Mella received a Master of Business Administration (MBA) degree in marketing from Colorado Technical University in 2009 and holds a Bachelor of Arts degree from the University of Wisconsin-Stevens Point.

Mella is based at Bell Laboratories’ headquarters in Madison, Wis.

Top news

California Movie Theater Closes Due to Bed Bug Concerns

A bed bug infestation has shut down Lodi Stadium 12 Cinemas Sunday afternoon until Tuesday after concerns from customers were raised on the theater's Facebook page.

European Bee Health Levels Improve, Bayer Reports

New field data from nearly 400,000 bee colonies from 21 countries in Europe and the Mediterranean show that overwintering losses of honey bee colonies – a leading indicator of general bee health – are at their lowest level in years.

Bees are No. 1 Bug Killer of Workers, Labor Department Reports

Bees were responsible for more workplace deaths (52) than spiders, wasps and ants combined, according to a new U.S. Labor Department report.

NPMA, Univar Announce Top Three PestFactor Finalists

NPMA announced the top three entries for the 2014 PestFactor competition, sponsored by Univar. It's now up to the pest management industry to view the top three videos and vote for the industry's most passionate technician.

Arrow Exterminators Internship Program Wraps Up Third Summer

Arrow's interns worked across a number of business departments including Human Resources, Marketing, Training, Customer Care, Sales and more.