Coalmarch and PCO Bookkeepers Launch Webinars to COVID-Proof Your Business

Coalmarch and PCO Bookkeepers Launch Webinars to COVID-Proof Your Business

The webinars will be hosted by Donnie Shelton, CEO of Coalmarch and owner of Triangle Pest Control, and Dan Gordon of PCO Bookkeepers. The first one is Friday.

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Coalmarch and PCO Bookkeepers have announced the launch of a weekly webinar series to support small business owners in the pest industry and to help them navigate the new realities of the rapidly evolving COVID-19 situation. 
 
The webinars will be hosted by Donnie Shelton, CEO of Coalmarch and owner of Triangle Pest Control, and Dan Gordon of PCO Bookkeepers. It will be free for small business owners and managers and will center on practical solutions to the challenges this virus has presented to pest control companies when it comes to marketing, sales, operations, and finance. 
 
Said Shelton, “Coalmarch has been keeping a really close eye on how this is impacting consumer behavior and digital marketing operations. We have been making many adjustments at Triangle Pest Control and we want to share what’s working and what other owners can do during these times.” 
 
Webinars will be hosted weekly on Fridays at 1 PM. 
 
“Our ultimate goal is to share timely information and discuss what we’re seeing, share resources, and give some insight into strategy so business owners can make informed decisions to stabilize or grow their business during these uncertain times,” said Gordon.
 
The first webinar is scheduled to take place on March 27, and will focus on:
  • Communication with customers
  • Protecting production during this health crisis
  • Maximizing lead potential & closing sales
  • Minimizing cancellations
  • Navigating tax changes
  • Impact to mergers & acquisitions