PCT recently returned from NPMA Legislative Day in Washington, D.C. Here's a look at some of the speakers and activities from this annual event.
FAIRFAX, Va. — The Professional Pest Management Alliance (PPMA) announced new design upgrades to its exclusive subscription website, PPMAMainframe.org. Mainframe is a digital marketing service available to pest management companies actively investing in consumer education programs and initiatives powered by PPMA. It gives companies access to ready-made, professionally designed social media and digital content, as well as advertising, direct mail and public relations materials specifically created for pest management companies to help grow their businesses.
To create a more user-friendly experience, the site now features a responsive design, allowing users to access materials by computer, tablet or mobile device and to search and sort through files more easily with enhanced navigation features. Mainframe also offers users the ability to preview photo and video content directly on the platform before downloading the assets.
The new PPMAMainframe.org is largely organized into two main sections. The Customizable Materials section is where pest management companies can find professional marketing assets such as high-resolution photography and video, ready-to-post social media content, campaign toolkits, press release templates and advertisements that can be branded with a company’s own logo and contact information. The second section, Learning Resources, is where companies can discover important marketing trends, exclusive consumer research and how-to tutorials. These tutorials include insights on how to build a marketing plan, manage online reviews and effectively use social media, among other topics. New materials are added every month to give subscribers the digital and traditional marketing tools needed to stand out and communicate with both prospects and customers alike.
“Mainframe has grown over the years to become a vital resource in many companies’ marketing programs,” said Cindy Mannes, executive director for PPMA. “We strive to provide the proper tools and information they need to grow and promote their own businesses, and to provide a tangible, valuable service to show our sincere appreciation for the support they provide to PPMA.”
The group also plans to develop a video tutorial and will host a webinar to tour the new platform for both current subscribers and those interested in learning more about the incredible resources on Mainframe.
For more information about PPMA and its consumer programs, or to get access to Mainframe, please contact Cindy Mannes at email@example.com.
SOUTH ELGIN, Ill. — McCloud Services announced that Josh Rose, McCloud area manager of St. Louis and Kansas City, has been named the 2018 Copesan Operations Champion of the Year for his commitment to customer service and business growth.
Rose was recommended by multiple peers ranging from local colleagues to McCloud leadership. He was recognized not only for his industry knowledge and innovative approach to service center operations, but also for his dedication to client service and growing the business. Rose currently manages approximately 1,000 Copesan customer locations between the St. Louis and Kansas City service centers, where he also oversees daily operations. Through his leadership and tireless work ethic, Rose has grown the top line revenue for Copesan in these two branches by 18% over the prior year, in addition to raising audit scores and developing a team of technicians that defy the industry standard.
“It’s easy to be excited about my work when I am proud to do it for companies like Copesan and McCloud. I could not provide excellent service and solutions to our customers without a great company culture and team,” said Rose. “I’m grateful for this honor, and I look forward to continuing my work with these well-regarded industry leaders.”
Nominations for the Copesan Champion Awards consisted of a combination of peer feedback and client testimonials. The nominations were reviewed and the champions selected by a panel of colleagues and Copesan committee professionals. Copesan Champion award winners were honored for their superior dedication to service quality during the company’s annual conference on February 19, 2019.
“Josh’s mentality at work is true to his character as a person – he works hard and focuses on the bigger picture of providing our customers the high level of service they deserve, no matter the pest problem,” said Chris McCloud, CEO of McCloud Services. “We’re proud to work with colleagues like Josh, who demonstrate the dedication to his job on a daily basis.”
Rose was previously honored with McCloud’s Service Center of the Year in 2017 and was in the running for the 2018 honor. He also earned accolades for mentoring other service specialists that ranked in the Top 5 for Rising Star Service Specialists. Rose is certified by the National Pest Management Association in Food Plant Safety, QualityPro and GreenPro. He is also a ServSafe Food Safety Manager. He is licensed in 6, 7A and 7C categories in Missouri, as well as in fumigation and inspection, and rodents in Illinois.
NOBLESVILLE, Ind. — The Indiana Pest Management Association, along with BASF and Univar, recently sponsored a day-long Business Development Workshop at the Embassy Suites in Noblesville, Ind.
More than 50 attendees learned accounting principles, marketing ideas and other proven methods to "Make Money on Purpose." Paul Bello presented the workshop, drawing from his 40-plus years in the industry as a business owner, trainer and consultant.
SANTA FE SPRINGS, Calif. — Target Specialty Products announced it will be the exclusive distributor for Imperium, a new aerial mosquito-control solution from Bayer.
Imperium is an aerial insecticide that utilizes patented formulation technology to deliver superior efficacy with low application rates, reduced impact, and an all-crop tolerance.
Imperium is also the first and only Type II pyrethroid (Deltamethrin) registered in the United States for wide area mosquito control. Deltamethrin has been proven to effectively control resistant mosquitoes in nationwide testing, Bayer reports. Benefits include
Superior efficacy with low application rates — Imperium provides excellent control and knockdown using low application rates – up to 80 times less active ingredient than other products, according to Bayer.
Low impact, noncorrosive — Imperium is non-corrosive and has no PBO and no VOCs.
All crop tolerance — Imperium is labeled for application over any and all crops including range and pasture lands, the company reports. This gives mosquito abatement professionals the flexibility to control mosquitoes in a wide variety of environments.
Effective against resistant mosquitoes — Imperium is the only Type-II pyrethroid labeled for wide-area mosquito control. Its chemistry and advanced formulation provide exceptional control of mosquitoes with demonstrated resistance to other pyrethroids and/or organophosphates, Bayer reports.
“We continue to build on our close relationship with Bayer to bring to market the latest solutions to deliver proven control of mosquitoes, developed with reduced environmental impact and safety in mind,” said David Helt, president of Target Specialty Products. “Imperium is the most advanced product in its class and we believe our customers will be excited to add this innovative product to fight against mosquitoes effectively.”
“We are very excited to offer Imperium through Target Specialty Products,” said Dr. Kurt Vandock, head of Public Health for Bayer. “Imperium is a great example of how, at Bayer, our passion for protecting public health can result in a novel solution that is innovative, effective, and aligned with our global commitment to environmental stewardship.”