Founded in 1987 by John and Monica Gagne, Catseye has grown to a $9.7 million firm (ranking #69 on the 2015 PCT Top 100) operating in New York, western Massachusetts and Florida. (In 2013, Catseye divested its Nevada operation to Rollins, Inc.)
Catseye has grown through aggressive sales, marketing and branding, and the popularity of CatGuard, the company’s innovative exclusion service.
“We were attracted to Catseye because of the strength of its brand in the local market, its high customer retention rate, premium customer service and excellent exclusion services,” Terminix President Bill Derwin told PCT.
Catseye will continue operating as “Catseye Pest Control” with the additional support of Terminix and ServiceMaster. Catseye staff, services and guarantees will remain the same.
John Gagne, president and co-owner of Catseye, said, “With a long history of innovation and leadership, Monica and I are confident that joining with ServiceMaster is the best path for Catseye to continue providing the high quality service that our customers deserve. We are proud of our team and are excited to continue providing our outstanding services to our loyal customers for years to come.”
Not included in the sale was Catseye’s Florida operation and Catseye USA, the company’s media, marketing and management arm, both of which Gagne told PCT he will continue to operate and grow. “There is a tremendous opportunity for the Catseye USA team to help develop other companies and help them grow by teaching them how to do some of the things they might not be comfortable with,” he said. “There are a lot of things we do with SEO, social media, pay per click, design media, digital marketing – things that we think other companies will look at and say, ‘Hey, we should tap into these guys and work them to help us polish up in these areas and help us grow.”
Paul Giannamore of The Potomac Company represented and acted as sole and exclusive financial advisor to Catseye Pest Control.
(Pictured above: ServiceMaster execs with the Catseye mascot, Caddie, are (from left to right) David Katz, Bill Derwin, "Caddie", Julie Little, Jason Bailey and Tim Leslie.)
(Pictured below: Group photo of the Catseye and ServiceMaster teams on the morning of the deal's closing.)