ORLANDO, Fla. — Truly Nolen's Team Yellow, led by Raymond from the Tampa Bay Rays, rose to the occasion and won Day 2 of the 26th Annual Mascot Games for the company's first championship since Day 2 of 2016. The two-day event took place on June 21-22 at Amway Center in Orlando, Fla., and marked the ninth straight year Truly Nolen has been a proud partner for this event.
Mascots from MLB, NFL, NBA, NHL, ECHL, MLS, and NCAA were divided into four teams as they competed against each other in various games. On both days, Team Yellow was led onto the arena floor by the Truly Nolen Mouse Limo. Following the Mouse limo were Raymond along with Captain Fear from the Tampa Bay Buccaneers (the only member of the team to also be part of the 2016 championship team), Blooper from the Atlanta Braves, Jazz Bear from the Utah Jazz, Rumble the Bison from the Oklahoma City Thunder, and Kingston from Orlando City Soccer.
Competitions included obstacle courses, dance contests and joust. Team Yellow won the Obstacle Course on Day 1 and the Dance Off both days. Team Red sponsored by Pizza Hut won the Day 1 championship.
In addition to on-site support, the company was part of a #TRULYMascotGames Twitter conversation that included five bloggers who visited Truly Nolen in Orlando to learn about pest control on June 19, attended the Mascot Games including the VIP Huddle Mascot on June 22, and generated over 600,000 potential Twitter account impressions. The company also gave five 4-packs of tickets and VIP Mascot Huddle passes on Twitter in the week leading up to the event, shot videos shared on Facebook showcasing the Mouse Limo’s entrance to the field from inside the vehicle, and had Major Mouse stationed in the concourse along with a full Truly Nolen booth for interested spectators.
All proceeds from the Mascot Games benefited New Hope for Kids, which provides support to children and families grieving the death of a loved one and grants wishes to children with life-threatening illnesses in Central Florida. Since its inception, the event has raised more than $500,000 for the charity.