Ken Bradley
Ken Bradley
Veseris

Veseris Names Ken Bradley New CEO

Bradley brings more than 18 years of experience from his role at the RS Group, a leading distributor of electronic and electrical components.

November 14, 2022

AUSTIN, Texas — Veseris announced Ken Bradley as the company’s new CEO.

Bradley brings more than 18 years of experience from his role at the RS Group, a leading distributor of electronic and electrical components. During his tenure as president of the Americas for the brand Allied Electronics & Automation, he led a focus on commercial and cultural transformation which resulted in an organic growth rate of 36% during his final year with the organization.

“I am very much looking forward to diving into the Veseris organization, meeting and learning from each member of the team. My early focus will be on gaining a broad understanding of the business, its stakeholders, culture, and opportunities,” said Ken Bradley.

Bradley will start his journey by spending time at the Austin headquarters before traveling to various sites to further connect with other teams and meet supplier partners and customers.

Veseris said that with Bradley as CEO, customers, employees, and supplier partners can expect to see a focus on further enhancing the commercial capabilities of Veseris, while underpinning this with a high-performance culture that sets it apart. The Veseris vision for being the leading advocate for customers and suppliers will remain a core foundation upon which the company will build, the distributor added.