The Next Chapter in Pest Control Marketing: Where We’ve Been, Where We’re Going

The pest control industry has evolved fast. From the Yellow Pages to Google searches, and landline phones to always on communication, advancements in technology and modern homeowners’ expectations are reshaping the industry. 

In the following webinar, sponsored by Scorpion, attendees heard from Andrew Adams, director of partnership marketing, Scorpion, Michael Smith, director of regional business, Scorpion, and Gabby Cash, owner/operator, Double C Pest Control, La Grange, Texas, about what’s changed, where many businesses are struggling to adjust and how pest control operators are evolving their marketing and operations to capture more leads, win more recurring customers and maximize revenue.