Arrow Launches ‘The Big Show’ Customer Care Program

Everyone gets into the act for Arrow Exterminators “Big Show” training event..

ATLANTA –Arrow Exterminators has kicked off a new customer care program designed to enhance customer relationships and cross-sell additional services. The company is using “The Big Show” as a festive, circus theme for the training meetings. All of the presenters “get into the act” by dressing in costume to present the new creative sales program to branch managers and customer care specialists. The team was complete with a ringmaster, a strongman, a fat lady and lots of clowns.

Chuck Longenecker, regional vice president and head of Arrow’s Customer Care Department said, “Our customer care people are vital to our overall success in growing sales, particularly our pest control sales. Although introducing a new creative sales program is a serious matter, we wanted to make sure these training sessions were fun and memorable. We wanted to keep their attention and engage them in the training. Everyone had a blast.”

Training will conclude on September 8th in Naples, Fla.