SPRINGFIELD, Ill. – BRANDT, a leading manufacturer of specialty products for the turf and agriculture markets, announced that Dr. Mohamed Rachadi has joined BRANDT’s Specialty Formulations team as PCO Business Manager.
Rachadi has more than 25 years of experience in the pest control market. His primary responsibilities will be to develop and implement the PCO go-to-market plan and to introduce new BRANDT technologies to channel partners; pest management professionals; and university researchers. Rachadi will be based out of Atlanta, Ga., and will report to Rodger Younker, national sales director.
“Mohamed will be a strong addition to the BRANDT Specialty Formulations Group,” said Younker. “He brings a broad scope and deep knowledge of the pest management industry. We’re excited to have him on board.”
Before joining BRANDT, Rachadi held management positions at PROKoZ INC. & SPECKoZ INC, Whitmire Research Laboratories and Cline Buckner/Waterbury. He also served as an independent consultant.
Rachadi has a B.S. degree in Biological Sciences from St. John Fisher College and an M.S. and Ph.D. in Entomology from Fordham University.