The new site features a bold array of images that visually separates each of the key business segments that FMC serves, including pest control, golf course, lawn and tree care and nursery and ornamental markets. Visitors to the new FMCProSolutions.com can easily navigate to the market segment specific to their businesses and find a wide array of information relevant to that industry.
According to Rick Ekins, Marketing Manager of FMC Professional Solutions, the new FMCProSolutions Web site represents the “customer-driven innovation” approach that FMC brings to each market segment.
“FMC Professional Solutions is dedicated to bringing valuable, unique solutions to our end-users that are tailored to their specific business needs, and having a strong, focused new Web portal is part of that,” said Ekins. “We have brought numerous new products and exciting technologies to market the last several years and our new site is a great representation of those efforts.
“Not only does the site offer an almost consumer-like feel for a business-to-business destination, but it was designed to offer simple navigation within every area so that finding information about a product within a market segment is literally a few clicks of the mouse away.”
The newly redesigned FMCProSolutions.com also features details, labels and information about the CB Professional Products portfolio, acquired by FMC earlier this year.
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