WEST PALM BEACH, Fla. — Hulett Environmental Services will be launching “The Termite-Nator" — a TV ad campaign to coincide with much-anticipated Nov. 1 weekend release of “The Terminator: Dark Fate.”
In the ad, Hulett pitchman Greg Rice plays a "cyborg termite assassin" who enlists the help of professionals at Hulett to help eliminate termites.
The ads will be running a spring-sized schedule to capitalize on this momentous movie event. The on-air schedule will include ESPN, Comcast, CBS and SEC Networks throughout the South Florida market.
Randy Hulett, marketing manager at Hulett, says, “Hulett ads are campy and fun. We simply couldn’t resist the opportunity of hopping on the movie release bandwagon, with our star Greg Rice as 'The Termite-Nator.' Sometimes when the entertainment world smiles on you, be sure to answer the call!”
Watch a YouTube video of the ad.
Latest from Pest Control Technology
- Centipede Robot in Action
- IPMA Hosts Successful '25 Idaho Pest Exposition
- VPMA Sets Course for Year Ahead with Board Meeting
- Inside the Latest Issue: PCT December 2025 Highlights
- 2025 Crown Leadership Award Winner Marie Horner
- Behind the Buzz Fuzz: Dale Richter’s Life-Long Work Removing Bees
- OPMA Brings Education, Training to 2025 Winter Meeting
- NPMA Opens Registration for 2026 Legislative Day
