WEST PALM BEACH, Fla. — Hulett Environmental Services will be launching “The Termite-Nator" — a TV ad campaign to coincide with much-anticipated Nov. 1 weekend release of “The Terminator: Dark Fate.”
In the ad, Hulett pitchman Greg Rice plays a "cyborg termite assassin" who enlists the help of professionals at Hulett to help eliminate termites.
The ads will be running a spring-sized schedule to capitalize on this momentous movie event. The on-air schedule will include ESPN, Comcast, CBS and SEC Networks throughout the South Florida market.
Randy Hulett, marketing manager at Hulett, says, “Hulett ads are campy and fun. We simply couldn’t resist the opportunity of hopping on the movie release bandwagon, with our star Greg Rice as 'The Termite-Nator.' Sometimes when the entertainment world smiles on you, be sure to answer the call!”
Watch a YouTube video of the ad.
Latest from Pest Control Technology
- Bug Busters Expands Service Footprint with New Georgia Branch
- Rodents Can Find Refuge from the Cold in Unused Vehicles
- Natasha Wright Discusses Winter Rodent Habits
- Truly Nolen Promotes Harush, Alvare
- Fleetio Report Finds 53.3% of Fleets Researching or Piloting AI Capabilities
- TRUCE Software Secures Series B Funding
- Richard Spencer Reviews Safety Standards and Training for Technicians
- Kimberly Camera, Canine Team are Hot on Rodent Trails
