Liphatech Announces Williams as Midwest and Canadian Representative

MILWAUKEE - The Pest Management Division of Liphatech has added industry veteran Rich Williams as its new independent sales representative covering nine Midwest states, as well as Canada. Williams is responsible for representing Liphatech’s full product line — including FirstStrike, Resolv and TakeDown wax-free soft baits — in Illinois, Indiana, Iowa, Kentucky, Michigan, Minnesota, Missouri, Ohio, Wisconsin, and all of Canada. 

Williams brings more than 20 years of experience and proven results in various sales and leadership positions to Liphatech. At Liphatech, he will be responsible for building relationships with pest management companies and distributors throughout the Midwest and Canada, as well as increasing sales for Liphatech’s rodenticides and the Aegis line of rodent bait stations.

“Bringing someone with Rich’s vast experience and deep knowledge of the industry is a definite plus for customers,” said Charlie Passantino, director, pest management division. “Rich will become a valuable asset for PMPs in the Midwest and Canada looking for effective rodent control solutions.” 

Williams holds a Bachelor of Science in Management from Indiana University, and lives in Noblesville, Ind. For more information about Liphatech products and services, visit www.liphatech.com or call 888/331-7900.