Rusty Markland, general manager for PestNow and Superior Pest and Lawn Management, Ashburn, Va., authored sales book “The World Hates a Salesman (Yet Everything is a Sell),” parts of which were excerpted in September PCT feature of the same name. Markland discusses the difference between selling services vs. selling a product and provides sales tips in the following podcast.
Latest from Pest Control Technology
- Viking Pest Control Partners with WJRZ for Annual 'Share the Joy' Drive
- Researchers Find Sloth Fever Unlikely to Spread via Mosquitoes in Southeastern U.S.
- Bed Bugs Found in TVs, School Buses and Hospital ORs, NPMA Reports
- Coast Launches Platform for Private Equity-Backed Home Services Rollups
- Gas Leak!
- Centipede Robot in Action
- IPMA Hosts Successful '25 Idaho Pest Exposition
- VPMA Sets Course for Year Ahead with Board Meeting