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MINNEAPOLIS, Minn. – MGK announced it has added Ian Thorburn to the new position of market manager for its professional pest control products.
Thorburn brings an extensive background in both consumer and B2B marketing — experience that includes companies such as Pharmacia, UpJohn, Pillsbury, Kraft and Cambria. He joins MGK’s Branded Marketing team, with responsibilities for the professional pest control market — working with products such as Bedlam® Insecticide, NyGuard® IGR Concentrate, Onslaught® Microencapsulated Insecticide, and Vendetta® Cockroach Gel Bait.
“Ian’s expertise in all phases of marketing, brand positioning, segmentation and product development will truly help drive the continued growth of our professional pest control business,” says Kevin Caskey, business director of Branded Products for MGK.
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