New PPMA Executive Director Announced

FAIRFAX, Va. — The National Pest Management Association (NPMA) today announced the hiring of Missy Henriksen as the new executive director of the Professional Pest Management Alliance (PPMA). Henriksen has more than 21 years of experience in the association industry with specific expertise in public relations and fund raising.

PPMA, established in 1997, exists to increase awareness among consumers of the value of professional pest management services, protect the industry’s reputation and increase the size of consumer and commercial markets. PPMA speaks directly to the consumer through a comprehensive marketing campaign which includes media relations, public service announcements, online communications and network radio advertising.

“Over the last several months, PPMA has focused our search on finding the right person with dual experience in both association management and in public relations,” said Tom Fortson, PPMA Chairman and owner of Terminix Service, Inc. in Columbia, SC. Fortson continued, “This selection will ensure PPMA’s bright future under a strong leader.”

“I’ve been impressed by this industry and this association for quite some time,” said Henriksen. “I’m honored to accept this position and look forward to continuing the tremendous success of the program.”

Henriksen recently served as the director of Advancement with The Congressional Schools of Virginia with a focus on community and public relations, fund raising and all oversight of marketing. Prior to that she served as the executive director/CEO of the American Composites Manufacturers Association where she managed all strategic and operational aspects with a $5 million operating budget.

According to Rob Lederer, executive vice president of NPMA, “PPMA has made great strides in taking our message of ‘protectors of public health and property’ directly to our customers, and I’m confident that PPMA’s mission will only be strengthened under Missy’s capable hands.”