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RALEIGH, N.C. –The North Carolina Pest Management Association (NCPMA) unveiled a new logo and launched a new Web site at its annual meeting in Wrightsville Beach, N.C.
Formerly the North Carolina Pest Control Association, NCPMA launched the logo and Web site as part of its rebranding effort after changing its name early in 2008.
“This marks a new era for the North Carolina Pest Management Association and for our industry,” said Burns Blackwell of Terminix Company in Greensboro and a board member of the NCPMA. “Over the last several years, our industry has evolved into what is known today as pest management. We work as an industry to encourage the general public to allow us to help manage their pest needs on a regular basis instead of just being called every other year when there is a problem.”
Pest professionals from across the state gathered at the 2008 Carolinas/Mid-Atlantic Summer Conference in Wrightsville Beach. The event is an annual event co-sponsored by the North Carolina Pest Management Association, the South Carolina Pest Control Association and the Virginia Pest Management Association.
In addition to changing its name, NCPMA undertook a rebranding effort to reflect the changes in its industry and to also update the association’s marketing materials.
The new NCPMA logo is a blend of old and new to reflect the association’s past and future. NCPMA repeated the shape of the state of North Carolina as used in its previous logo, but added a new gold color, an updated, rugged outline of the state and an ant design within the state. The logo’s wording is in blue, a color adopted from the previous logo.
NCPMA also launched a new Web site and Web address, www.ncpestmanagement.org, at the meeting. The new site is a one-stop resource guide for the pest management industry in North Carolina with information for professionals, consumers, kids and educators.
“Our Association hopes the content and features of our new Web site will help our state’s pest management professionals, the general public and anyone else searching for information related to pest management,” said Kristin Dodd of Carolina Pest Management in Monroe and a board member of the NCPMA. “Our new site is a one stop resource guide for the pest management industry in North Carolina.”
The new site includes links to:
• Help consumers and professionals identify insects;
• A kids’ corner designed to get students and teachers interested in learning about bugs;
• A find a Pest Pro feature that allows individuals to locate a pest management professional in their local area using their zip code;
• Up-to-date information for NCPMA members; and
• A Career Center for anyone interested in pursuing a career in pest management.