NPMA Strengthens Green Certification Program

FAIRFAX, Va. — The National Pest Management Association (NPMA) announced GreenPro, its enhanced green certification program that has now been endorsed by the Natural Resources Defense Council (NRDC), one of the world’s largest environmental advocacy groups. The new GreenPro certification program is designed for those companies who want to tap into the growing green marketplace for pest control services. Significantly improved GreenPro standards will provide consumers looking for a green service with a third party endorsed green approach to eliminating pest problems.

As part of this roll-out the existing QualityPro Green program will be rebranded as GreenPro – a new name and look that are the result of in-depth consumer research conducted by QualityPro. “After collecting valuable qualitative and quantitative research, we are confident that the new name, logo and performance standards more accurately depict the principles of the program and the commitment to the overall green movement,” said Bob Rosenberg, senior vice president of NPMA.

“When we developed GreenPro, we did so to provide a better tool for our members who want to take advantage of the growing consumer interest in green pest control services,” says Rob Lederer, executive vice president of NPMA. “After many months of dialogue, it is a great milestone to have a group as formidable as NRDC to provide us with their support and endorsement of our green program.”

“It continues to amaze me how quickly the association can adapt to consumer demands,” said Kevin Kordek, QualityPro board of directors chair. “The GreenPro program is a testament to the entrepreneurial spirit of pest management companies from coast to coast, and I look forward to watching the evolution as we continue to build on our reputation for professionalism.”

GreenPro is a voluntary designation for companies that meet the enhanced GreenPro certification performance standards. For more information on QualityPro, visit www.npmaqualitypro.org.  For more information on GreenPro, visit www.npmagreenpro.com or e-mail GreenPro@pestworld.org.