Orkin.com Receives '09 Web Award

ATLANTA, Oct. 5, 2009 – The Web Marketing Association recently recognized www.orkin.com, the consumer Web site for Atlanta-based pest control provider Orkin, Inc., as the winner of its 2009 WebAward for “Best Diversified Business Website.” The annual award competition honors the best Web sites from companies in 96 industries around the world.

An independent panel of expert judges selects WebAward winners based on the following criteria: design, ease of use, copywriting, interactivity, use of technology, innovation and content. This year was the 13th year for the annual competition.

“This WebAward is a testament to the hard work of our team and partner agency, THINK Interactive, Inc., in creating and maintaining an engaging, informative site on pest and termite control,” said Rob Crigler, assistant vice president of digital strategy and acquisition for Orkin. “Orkin.com allows visitors to engage with our brand, learn about pests and understand how they can partner with Orkin to keep pests in their place.”

The 2009 WebAward is Orkin’s first award in recognition of its online marketing. Since www.orkin.com first launched as an online brochure in 1997, the site has evolved to include a learning center with pest identification and treatment facts, service schedule request options, regional pest information and access to Orkin’s popular television commercials.