PelGar Acquires AB Bait Company

PelGar International announced the acquisition of AB Bait, the sales and marketing group for Brigand rodenticides in the U.S. The purchase was completed on March 1. The North American business will operate under the PelGar USA brand and will bring the full support of PelGar International to the US Market.

Andrej Branc, president of AB Bait, will join PelGar as its North American Business Manager, immediately. “I am delighted to be part of this new venture,” said Andrej. “Having the backing and support of PelGar International will allow the business to develop further in the region and bring new products to the North American market.”

Launched in 2010, Brigand rodenticides have established a firm foothold in the US market. Based on the active ingredient bromadiolone, the wax blocks go through a unique casting process. This process enhances the palatability and stability of the block – which excellent moisture tolerance. As well as the block formulation, PelGar has brought to market a highly palatable soft bait made with lard and flour.

“Andrej has built up a very successful business in North America and we are delighted to have him on board the PelGar team,” said Gareth Capel-Williams, PelGar’s Managing Director. “Going forward Brigand rodenticides will be marketed under the PelGar USA brand which will further help to raise the company profile globally.”