Rentokil NA Retains Go Local Interactive

Rentokil North America and its family of pest control brands has selected digital marketing agency Go Local Interactive to manage and enhance key aspects of their marketing efforts. Leveraging their expertise in hyperlocal marketing, Go Local Interactive aims to maximize Rentokil’s lead volume through a multi-pronged strategy.

 

The Go Local program will utilize Go Local’s proprietary Call Boost product to optimize new and existing

media channels through customized tracking and monitoring on a pay-per-call basis. The primary goal of these

efforts is to increase quality and quantity of inbound calls for the pest control company.

 

“We are thrilled to have the opportunity to work with one of the world’s largest and most well respected pest

control companies,” said John Jordan, Vice President and founding partner at Go Local Interactive. “Go Local

was founded with the purpose of creating custom solutions to assist our clients in achieving their goals and

objectives. Rentokil’s goals fall right in our wheelhouse, and we are confident this will be a long standing and

successful partnership.”

 

“We look forward to working with Go Local to increase our lead generation and maximize the value of our

marketing spend,” said Randolph Carter, Vice President of Marketing, Rentokil North America. “With our

ongoing investments in growing our North American business as the local pest control experts, it’s critical to

have a partner who understands what local presence really means.”